Priscilla Presley ‘not quite convinced’ by the idea of an Elvis hologram
Priscilla Presley, the former wife of Elvis, told NME that she’s “not quite convinced” by the idea of creating a hologram of the King.
Priscilla Presley talked about the trend of posthumous music production and the growing number of holograms being created, which include Whitney Houston, Michael Jackson and Tupac.
When asked about where to draw the line with posthumous music, and in particular the Elvis hologram whose rights are reportedly owned by Pulse Evolution, Presley said, “To be honest, I don’t know about that.”
She continued, “Our partners are exploring different options. I don’t think it’s full-range usage or a few images. There are ideas, his image in a couple of things… I haven’t seen anything to look at, there’s a lot of talking at the moment. I’m not quite convinced by it.”
She also said that she would react strongly against attempts to abuse Elvis’ legacy. “It’s a precious legacy, and we have to protect it. We have a team that sees what’s out there and the name, likeness and image cannot be abused.
“If it is,” she went on, “and something slips – then we act, and it doesn’t exist any more. Unless they want to come with us and we can work together. There’s a lot to keep up with, the amount of stuff out there.”
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