Google launches free streaming service ahead of Apple Music debut

June 24, 2015

Google Inc launched a free version of its music streaming service on Tuesday (June 23) in what appears to be an effort to overshadow the debut of Apple Inc’s service next week.

Google-musicGoogle Play Music has offered a $9.99/month subscription service for two years but launched its first free version of the streaming service on Tuesday. It is available online and will be available on Android and iOS by the end of the week, Elias Roman, Google product manager, said.

Apple said earlier this month it would launch a music streaming service on June 30 for $9.99 per month along with a $14.99 per month family plan, with a free three-month trial.

Roman said millions of people look at Google Play Music each month but are not ready to pay for a subscription. By offering a free version of the service, he said, the search engine hopes more people will be compelled to pay for an upgraded version.